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Social Media Strategist Skills Training

Highlights

  • On-Demand course

  • 13 hours 8 minutes

  • All levels

Description

Social Media Strategist Skills Training - Complete Video course is designed for any aspiring individual who wants specialised knowledge and skills on social media. By completing the course, learners will be able to successfully manage and formulate social media strategies for business.

Learning outcome

  • Develop necessary knowledge on social media management

  • Develop excellent skills for successful market analysis and social media auditing

  • Learn key strategies and techniques of formulating effective social media strategies

  • Understand the process of running successful social media campaign

  • Understand the key techniques to promoting social media campaign

Requirements

  • Learners will need regular access to a computer with an internet connection.

  • High-speed broadband access (LAN, Cable or DSL) is highly recommended for the optimal learning experience.

  • This course is available to all learners, of all academic backgrounds.

Why should I take this course?

  • 2.5 hours of high-quality e-learning content

  • Course completion certificate

  • To improve understanding of social media management

  • To learn the policies, strategies and principles and methods of running successful social media campaign

  • To learn the best practices and methods of formulating social media strategy

Course Curriculum

The Rise of Social Media

▶

What is Social Media

FREE

🕐 00:18:00

▶

The Growth of Social Media

🕐 00:10:00

Conducting Market Analysis

▶

Conducting Market Analysis

🕐 00:16:00

Auditing Social Media

▶

Auditing Social Media

🕐 00:26:00

Setting Goals and Selecting Platforms

▶

Corporate Culture and Social Media

🕐 00:12:00

▶

Social Media Goals vs. Business Goals

🕐 00:10:00

▶

Types of Social Media Platforms

🕐 00:08:00

Creating the Social Media Policy

▶

The Social Media Policy

🕐 00:40:00

▶

Creative Commons

🕐 00:21:00

Integrating Marketing Strategies

▶

Brand Marketing

🕐 00:27:00

▶

Keyword Selection

🕐 00:17:00

Developing Effective Content

▶

Content Marketing on Social Media

🕐 00:26:00

▶

Content Development

🕐 00:23:00

Understanding the Popular Platforms

▶

Understanding the Popular Platforms

🕐 03:34:00

Launching Successful Campaigns

▶

Traditional Website Advertising

🕐 00:37:00

▶

Social Media Documentation and Schedules

🕐 00:29:00

▶

Project Management Software

🕐 00:39:00

Managing the Community

▶

The Community Manager Role

🕐 00:26:00

▶

Importance of Voice Consistency

🕐 00:30:00

Providing Customer Service

▶

Organizational Customer Servicen

🕐 00:28:00

▶

Social Media Triage

🕐 00:14:00

▶

Online versus Personal Interactions

🕐 00:26:00

Measuring, Analyzing and Reporting

▶

Social Media Analytics

🕐 00:27:00

▶

Goal Value

🕐 00:43:00

The Social Media Strategist Career

▶

The Social Media Strategist Career

🕐 00:21:00

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